Do you provide resources, training, and encouragement for homeschooling families? Then we want to help you connect with them — and grow your business — by advertising with CHEC!
Whether you have the perfect product for families, offer a service, or engage in ministry, we would love to help you reach 10,000+ homeschoolers in Colorado and beyond. We offer a few different options to help you do that.
- All requests for advertising are subject to approval. (Read CHEC’s mission and doctrinal statement here.)
- Policy regarding online academies: While CHEC recognizes that online academies can be a valuable help to many families who desire to home educate their children, CHEC maintains the importance of parental involvement in the home education experience and the belief that parents are qualified to teach their own children. CHEC prohibits any promotional language that would undermine these values.
CHEC’s goal is to produce excellent, error-free, quality designed publications, both in print and in digital form. Our goal is for our audience to be drawn to your ad, resulting in a successful campaign for you. To accomplish this, please abide by the following standards.
- Use correct spelling, grammar, capitalization, and punctuation. If an advertisement needs editing correction, we will contact you.
- You are responsible for correct contact information in your ad.
- All content must be family-friendly and respectful of a Christian audience.
- Use only images you have permission or license to use.
- It is recommended that you use minimal copy for maximum impact.
- Must be camera ready and exact dimensions listed, including border.
- Keep the text at least .125” away from the edges of advertisements that are not full page. Full page advertisements have a “live text” margin of .25” from the edge of the page, and must include .125” bleed on all sides.
- For full page ads with bleed: Trim size is 8-3/8″ x 10-7/8″. Please allow for a 1/2 inch safe margin around your ad. Include a .25” bleed with crop marks on the outside of the bleed area.
- Minimum resolution is 300 dpi.
- Both full color or black & white are acceptable. Color ads should be in CMYK color.
- Submit ads in one of the following electronic formats: tif, jpg, or high resolution pdf. High resolution pdf files are preferred. We will NOT accept ads sent in Word or Publisher.
Please note: After your request for advertising has been approved, you’ll receive an invoice by email to pay by check (via mail) or credit card (over the phone). Payment must be received by the listed deadline.
1. WEBSITE ADVERTISING
CHEC.org receives 5,000-10,000 website visits every month from 5,000 unique visitors. Reach these homeschoolers via our website Recommended Resources page. Click below to view details.
Options
- Purchase 1 listing on our Recommended Resources page (good for one year on one page listed above) for $125
- OR Purchase any other CHEC advertising and receive a complimentary website listing
2. EMAIL ADVERTISING
CHEC’s emails are sent to 15,000+ subscribers across Colorado and beyond. The average open rate is 37% and topics include legislative updates, upcoming events, Colorado homeschool help, and more. Share your product or service for homeschool families and reach these families with quick results!
CHEC offers two options for email advertisements. Click the options below to view details.
These feature a CHEC logo header and footer, with the remaining full content provided by the advertiser.
- View a Sample: Click here to view a recent exclusive eblast.
- Options & Cost: Reserved for Rocky Mountain Homeschool Conference exhibitors and/or sponsors of CHEC. Standard is limit one email per company per calendar year, but companies may arrange for more with special packages that include both print advertising and exclusive eblasts. (Contact us for more information). Cost is $900 for one exclusive eblast.
- Request: Email admanager@CHEC.org with your request. We will work with you to assign you a slot based on our email availability. (Note that exclusive eblast requests are only permitted from current conference vendors or CHEC sponsors. Contact us for more information.)
- Submit Your Content: A preferred subject line and one of three content options:
- a 600 px wide HTML file
- OR a .jpg/.png file, 600 px wide, no limit on height, with a website link
- OR plain text content with hyperlinks
- OR submit a mix of graphics and text, and we'll custom build your email for you (additional cost of $25)
- Content Due: 14 days prior to your scheduled slot. (We are unable to reschedule exclusive emails; content must be received by the deadline to ensure your slot.)
These once-a-month special feature eblasts showcase the unique discounts and offerings of up to 6 companies.
- View a Sample: Click here to view a recent Thrifty Thursday eblast.
- Options & Cost: Each Thrifty Thursday email features up to 6 slots for advertisers. Cost is $160 per slot. A bundle of 3 slots is discounted to $450. (One advertiser per month may purchase the top position in the email for an additional $25, on a first-come basis.)
- Request: Email admanager@CHEC.org with your request. We will work with you to assign your slot in an upcoming Thrifty Thursday email.
- Submit Your Content:
- Ad headline
- A graphic (.jpg or .png file), sized to 250×250 px
- 3–5 sentences explaining your special offer (must include a discount, freebie, or promotion that is unique to CHEC subscribers.)
- Your website link & preferred text for clickable button
Content Due: 14 days prior to your scheduled slot.
3. MAGAZINE ADVERTISING
The CHEC Homeschool Update magazine is a free publication mailed 3x/year that reaches 7,000–8,000 homeschool families with upcoming events, legislative issues, encouraging articles, resources, and more. Click below to view details.
View a sample
Check out past editions of the Homeschool Update here.
Options
SIZE |
DIMENSIONS (HORIZONTAL X VERTICAL) |
V1 OR V3 |
V2* |
Full page |
7-1/2″ x 9-3/4″ |
$925 |
$1025 |
Full page w/bleed |
8-3/8″ x 10-7/8″ (Trim size is 8-3/8″ x 10-7/8”) |
$925 |
$1025 |
1/2 Page |
7-1/2″ x 4-3/4″ |
$500 |
$550 |
1/3 Page |
4-3/4″ x 4-3/4″ or 2-1/4″ x 9-3/4″ |
$325 |
$375 |
1/6 Page |
4-3/4″ x 2-1/4″ or 2-1/4″ x 4-3/4″ |
$275 |
$300 |
1/12 Page |
2-1/4″ x 2-1/4″ |
$175 |
$200 |
Requirements
- Ad Design: See policies above under Print Ad Design Guidelines.
- Request: Email admanager@CHEC.org with your ad request. Include your ad to expedite the approval process.
- Deadlines: Content must be received and approved by these dates:
- V1: November 16 (issue is delivered mid-February)
- V2 Conference Issue: March 1 (issue is delivered mid-May)
- V3: August 1 (issue is delivered mid-October)
4. CONFERENCE ADVERTISING
In 2022, over 6,000 homeschoolers attended CHEC’s annual Rocky Mountain Homeschool Conference for training, resources, and encouragement for their homeschool journey … and we’re preparing for next year to be even better! It’s the perfect opportunity to promote your product or service. Click the options below to view details.
Sponsorship opportunities at the Rocky Mountain Homeschool Conference provide you with the chance to further your connection with your target market of families who are ready to purchase and build long-term loyalty with you. You’ll receive greater name recognition and visibility throughout the conference and beyond. Click here to view the On-Site Sponsorship Opportunities document and see all the ways you can get involved!
Apply to be an exhibitor and run a booth in the conference vendor hall to meet homeschool families face-to-face. Click here to learn more.
Every registered family will receive a copy of the conference program when they arrive at the conference (approximately 1,500 programs total). Attendees consult their program throughout the conference for complete information about the conference workshops, speakers, as well as maps of the exhibit hall and hotel. Plus, many attendees keep their program during the year as a handy reference tool.
- Full page: 6x9" with full 1/8" bleed
- Half page: 5x4"
- Third page: 5x2.5"
Options
SIZE |
DIMENSIONS (HORIZONTAL X VERTICAL) |
COST |
1/3 Page |
5″ x 2.5″ |
$200 |
1/2 Page |
5″ x 4″ |
$300 |
Full page |
6″ x 9″ (bleed is full 1/8") |
$500 |
Requirements
- Ad Design: See policies above under Print Ad Design Guidelines.
- Request: Email admanager@CHEC.org with your ad request. Include your ad to expedite the approval process.
- Deadlines: Content must be received and approved by April 1st.
Fliers, catalogs and brochures are given to attendees in welcome bags as they arrive at the conference. These 1,200 bags represent an excellent opportunity to get your advertising right into the hands of interested parents.
Options
COST |
ITEM |
$150 |
Business Card, bookmark, or small promotional item (pen, magnet, etc.) |
$200 |
Single page flyer or brochure (can be printed double-sided) |
$250 |
Magazine, catalog, or large promotional item (calendar, etc.) |
Requirements
- Request: Email admanager@CHEC.org with your request. Include a digital copy of your ad insert to expedite the approval process.
- Design: See policies above under Print Ad Design Guidelines. Must be pre-folded to an 8 1/2 in. x 11 in. size or smaller.
- Deadlines:
- Content must be approved by May 1st.
- Inserts must arrive at the stuffing location by the Tuesday prior to the conference. (If your ad insert is approved, you’ll be notified by email where inserts should be sent. Do not deliver to the CHEC office. Final verification of receipt of shipment is the responsibility of the exhibitor. There will be no refunds issued for inserts that arrive after the bag stuffing)
5. EVENT SPONSORSHIPS
CHEC hosts one-, two-, and three-day events throughout the year to bring homeschool families training, resources, encouragement, and fellowship opportunities. Sponsoring one of these events allows you a focused advertising opportunity with a Christian homeschool audience. Note that there is a commitment deadline for each event (1-3 months in advance, depending on event), to allow time for preparing your brand’s promotion at the event.
Beginning the homeschool journey can be a bit intimidating, with lots of questions and concerns. For more nearly three decades, CHEC has offered these one-day Homeschool Introductory Seminars to share the vision, the law, and the practical nuts & bolts of home education. Attendees include parents who are considering, just beginning, or have been homeschooling a few years and need a reboot to get on the right track.
Single sponsorships are accepted/event at $300 each. Promotion includes your PowerPoint of up to 5 sponsor slides scrolling during lunch provided on-site, an insert you provide for the attendee packets, and emcee verbal acknowledgments at the beginning and wrap-up of the seminar.
The Refresh Ladies' Day of Encouragement is planned to encourage and inspire homeschool moms. Guest speakers provide meaningful messages while CHEC provides the pampering. Held at a large, local church venue, door prize drawings of donated items add an exciting touch!
Multiple sponsorships are accepted at $300 each. Promotion includes PowerPoint sponsor slide shown several times during the day, an insert you provide for attendee gift bags, and emcee verbal acknowledgement at the beginning and wrap-up of the day.
In order to celebrate our freedom to provide a Christian homeschool education, and to ensure our Constitutional rights to do so are protected and upheld, CHEC for several decades has hosted Homeschool Day at the Capitol at the Colorado State Capitol in downtown Denver. Tens of thousands of homeschool families attending through the years have made this our second largest annual event (CHEC’s Rocky Mountain Homeschool Conference is the largest). Christan homeschool families have the opportunity to be front and center before our elected officials. A nationally-recognized guest speaker exhorts the attentive crowd to continue homeschooling while standing against the tide that would further regulate our right to do so. Statesmanship booklets and classes are provided for students. Families can tour the building, rotunda displays of homeschool booths, and homeschool graduate posters. Many show up early to attend the opening of the Senate in the morning, where a resolution is read regarding Homeschool Day at the Capitol.
Multiple sponsorships are accepted at $750 each. Promotion includes verbal acknowledgment at the Noon rally, and space for your branded booth so you can meet and greet attendees inside during the morning and outside after the rally.
CHEC has a heart for single parents who faithfully homeschool their children, in addition to their already full-life of providing for and raising them, alone. For more than two decades, CHEC has hosted this special evening, the Casterline Banquet, for single moms who are doing their best, are likely weary, and need a night out! Loving and skilled childcare is provided on-site for this one-night event. In addition to a sumptuous, specially prepared meal, a guest speaker encourages attendees with biblical wisdom, gracious caring words, and humorous anecdotes.
Multiple sponsorships are accepted at $200 each. Promotion includes an insert you provide for attendee gift bags, and emcee verbal acknowledgements at the beginning and wrap-up of the evening.